Adwords – PPC Campaigns

I have a website for the promotion and sale of furniture. When I search for “furniture” in Google, my website hardly appears.

I’ve remodel my website, I’m investing in SEO, but it still not appearing when someone searches on Google. What else can I do to get immediate visibility?

The immediate solution is the Google AdWords. To be in focus on Google and before your competitors only depends of you!

We are specialized in SEM (Search Engine Marketing), configuring and monitoring campaigns of ads and sponsored links (AdWords) on Google, usually very convenient and beneficial when you want that the website appears without a large SEO effort, and in the first places on a Google’s search.

Joining our technical wisdom to your professional knowledge, we can carefully select the best keywords, thus your website will have immediate visibility on Google. Thereby increasing the number of visitants and consequently, giving a better recognition of your brand or googlecompany. We create ads in text, image and video form, and we make the initial programming of the campaign, and by 1€ per day, composed on your management we evaluate your effectiveness.

Contact us now so we can do an analysis of your website and we can give you a budget proposal.

 

What is the AdWords (Sponsored Links)?

The AdWords or Sponsored Links is a Google service from the family of “PPC Campaigns – Pay per click”, in which only pay when someone clicks on an ad. This concern in the creations of text and/or image adverts in a link form, being a way to acquire highly targeted advertising, based on the cost per click (CPC) system, where the user choose the maximum budget that want to spend (daily or monthly).

The AdWords adverts are displayed together with the results of the search on Google, as well as in research websites and in content websites of the growing up Google network.

links_patrocinadosThe AdWords defines the Maximum CPC that you wish to pay by a visit generated by a specific keyword, being that the ad position is based on that value and in the Quality Score of an Advert.
The classification of an advert in search websites is made taking into account the follow rule:

Classification of the Advert = Maximum CPC x Quality Score

The Quality Score is determined by the historical performance on the Google: their click through rate (CTR), the relevance of a text in the advert, the historical performance of the keywords, the landing page quality, besides other aspects.

To sum up, the Google values adverts whose contents has a closer relationship with the search conducted, and thus, prevents companies to buy links in areas that are not related with their business field.

 
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