Extract maximum value from each potential customer by communicating with them regularly
Almost all potential buyers have email, which they check regularly.
All potential buyers have different interests, which can be easily targeted with different email content.
Email cycles are customizable and can be quickly automated.
Surprise customers with immediate feedback after they visit your site.
It can be covered in the first months of the campaign and can generate returns of more than 3000%.
Implement email marketing in your company
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START A RELATIONSHIP WITH YOUR CUSTOMERS
What better way to start a new relationship than by starting a conversation? If someone shows an interest in you through your website, speak to that person immediately and show some interest in them!
After establishing interest, you need to build trust. Let your potential customer know how many other people put their faith in your brand every single day.
It is hard to maintain a relationship without respecting their needs. Show your customer that your brand fully caters to their most important desires.
6 EFFECTIVE EMAIL MARKETING STRATEGIES THAT YOU NEED TO USE
But don’t use their name in the subject or body of your 1st email. Remember that you are trying to create a meaningful relationship, so introduce yourself first! Leave the clients name for the next time you talk.
If you want someone to go to your website, use a long subject. If you want them to actually open it, use a short one instead.
Emails should be sent in the evening when your target’s email flow is at its slowest. This way your email pops up clearly. But study your audience and test it first!
In relationships, you have to give before you take! The more value you can offer to the customer, the better. Give them eBooks, tools or time-limited discounts.
Your client is increasingly mobile. Remember to optimize everything for a mobile experience!
If you want your customer to remember the content of your email, use social media to jog their memory! (Remarketing)
Rely on certified and experienced professionals
Name:
Rui Nascimento
Function:
Chief Technical Officer, R&D
Areas of interest:
Name:
Miguel Teixeira
Function:
Senior Web Developer & SEO
Areas of interest:
Name:
Filipe Pequito
Function:
SEO Strategy Specialist
Areas of interest:
Name:
Miguel Vicente
Function:
Executive Director
Areas of interest:
Name:
Antenor Silva
Function:
Chief Operational Officer
Areas of interest:
Name:
Margarida Félix
Function:
CDO, Inbound & SEA
Areas of interest:
Name:
Igor Pereira
Function:
Senior Web Developer
Areas of interest:
Name:
Rita Varandas
Function:
Web Copywriter
Areas of interest:
Name:
João Dias
Function:
UX Specialist
Areas of interest:
Name:
Ricardo Ferreira
Function:
Junior Web Developer
Areas of interest:
Name:
Joana Gândara
Function:
Content Marketing Specialist
Areas of interest:
Name:
Rute C. Almeida
Function:
Marketing & Sales Consultant
Areas of interest:
Team
certifications
Google AdWords Search
Google Adwords Fundamentals
Hubspot Inbound Marketing
Google Adwords Display
Google Mobile Sites
Hubspot Content Marketing
Google Shopping
Google Digital Atelier
Hubspot Email Marketing
Mobile advertising
Hubspot Growth-Driven Design Agency
Hubspot Sales Software
Youtube TrueView Video ads
Hubspot Inbound Sales
Hubspot Sales Enablement
Google Analytics
Hubspot Marketing Software
Hubspot Inbound
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We let our clients speak for us
"Excellent training, based on rapidly deployable concepts for everyday situations and focused on practical examples from the Chamber of Commerce"
CCIP
Andreia Jotta
"Fortunately, I was one of those who was able to be present, and I took away a totally different idea of the importance of our website and, above all, how make it more effective at getting sales for our company"
Fermabe
Luís Amorim
"Benebike benefited greatly from the topics discussed. The cases demonstrated were very positive as were the audience interactions and the documents provided at the beginning of the lecture."
Benebike
Renato Silva
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Made2Web is a Digital Marketing Agency that is focused on Inbound Marketing strategies. Our team is goal-oriented and has your company's online success as our number 1 mission.
